The Latest in Apps: Apple and Google Collaborate on Trackers, Google I/O Preview, App Highlights at NewFronts

“This Week in Apps,” the weekly TechCrunch series that summarizes the latest news in mobile operating systems, mobile applications, and the overall app economy.

While the app economy encountered a few hurdles in 2023, with consumer spending experiencing a 2% decline to $167 billion, according to data from the “State of Mobile” report by, app downloads continued to show growth. In 2022, downloads increased by 11% year-over-year, reaching 255 billion. Moreover, users are spending more time than ever on mobile apps. On Android devices alone, the total time spent in apps saw a 9% increase in 2022, reaching 4.1 trillion hours.

“This Apple Week in Apps” is your all-in-one source to stay informed about the dynamic and rapidly evolving app industry. It brings you the latest developments from the world of apps, covering many topics including news, updates, startup funding announcements, mergers and acquisitions, and much more. With “This Week in Apps,” you can conveniently keep up with the ever-changing landscape of the app industry in one place.

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